Meet Our Staff

Steve Bickford
Service Manager
616-530-6900
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Steve’s love for motorcycles runs deep—especially when it comes to BMWs. Married with multiple children, he’s perfected the art of balancing family life with the call of the open road. A true distance rider, Steve has logged countless miles exploring everything from winding Michigan backroads to cross-country adventures, always chasing the next horizon. Known around the shop as a “bike swapper,” Steve has an eye for spotting the right bike for any rider, whether it’s trading up, customizing, or restoring a classic. His expertise with BMWs is unmatched, and he loves helping riders find the perfect match for their style, skill level, and adventure goals. Off the clock, Steve is a devoted family man who often brings his kids along for shorter rides, teaching them early the thrill of the journey while sharing stories from his own adventures. At home, his garage is always buzzing with projects, as he enjoys swapping bikes, tinkering with parts, and turning old models into fresh rides ready for new memories. Steve has a habit of marking each long-distance ride with a small, quirky tradition—he always takes a photo of his bike with a local landmark in the background, creating a personal “roadmap” of memories that his family enjoys flipping through. Steve believes that every long ride teaches a lesson—about patience, planning, and the joy of discovery. And while he’s serious about performance and precision, he’s known for a sly sense of humor, often joking that the best roads are the ones his family didn’t expect him to find.

Nick Gris
BMW Master Technician/Shop Foreman
(616) 530-6900

Nick lives and breathes motorcycles. Single and fully devoted to two wheels, he’s happiest with a wrench in one hand and a bike on the lift. Known for his approachable, friendly personality, Nick makes every rider feel welcome—whether they’re dropping by for routine maintenance or tackling a more complex repair. With years of hands-on experience, Nick has developed a knack for troubleshooting tricky issues and fine-tuning bikes to perfection. He takes pride in ensuring that every machine leaving the shop is safe, smooth, and ready for the road. His favorite part of the job? Seeing the smile on a customer’s face when their bike runs better than ever. Off the clock, Nick can often be found riding local roads, testing out new gear, or geeking out over the latest motorcycle tech. A highlight for him was a three-week adventure in Thailand, where he explored winding coastal roads and bustling mountain passes, soaking in the scenery and riding culture abroad. He also has a subtle habit of naming his favorite bikes after characters from classic movies, making every ride a little more personal and memorable. Nick’s philosophy is simple: Keep the bike running, keep the rider smiling, and never stop enjoying the ride.

Dave Helder
BMW Certified Motorcycle Technician
616-530-6900

Dave is the kind of biker who doesn’t need an introduction—mostly because you might not see him coming. A part-time tech and shop porter, he’s equally comfortable tuning a bike, moving inventory, or quietly slipping in and out of the garage without a trace. Married with grown kids and a proud grandpa, Dave brings a lifetime of riding experience and stories to the shop… if you can catch him long enough to hear them. Despite his elusive nature, Dave’s presence is felt everywhere: from the precision of his wrenching to the subtle way he keeps the shop running smoothly behind the scenes. He’s a true biker at heart, with a love for motorcycles that spans decades and a knack for spotting the perfect ride, even in the most unexpected corners of the garage. When he’s not at the shop, Dave is usually out on his bike, disappearing down the road for hours with no set plan—just the joy of riding and the thrill of the open asphalt. And while he may be hard to pin down, everyone who knows Dave knows one thing: he’s dependable when it counts, wise in ways only a lifetime of two-wheel adventures can teach, and always adds a little mystique to the shop atmosphere.

Brandon Gremban
Parts Manager
616-530-6900
E-mail Brandon Gremban

For Brandon, motorcycles aren’t just a hobby—they’re a way of life. Married with one child, he balances family time with his love of two wheels, often saying that riding keeps him grounded while collecting bikes keeps him inspired. His garage is a rotating gallery of motorcycles, each with its own story, and he takes pride in sharing that passion with fellow riders. Brandon is known around the shop as “the accessorizer.” Whether it’s fine-tuning luggage setups for cross-country tours or recommending the perfect upgrade to match a customer’s style, he has a keen eye for details that turn a good ride into a great one. He believes the right gear doesn’t just improve performance—it elevates the whole riding experience. As a rider advocate, Brandon has a reputation for going the extra mile to make sure every rider feels confident, safe, and excited about their motorcycle journey. Customers trust his honest recommendations and benefit from his years of experience both on and off the road. When he’s not wrenching, riding, or swapping stories at the shop, Brandon enjoys weekend rides with friends, family camping trips, and searching for the next hidden gem to add to his growing collection. At home, it’s not unusual for him to identify a bike just from the sound of its engine—something his kid loves to turn into a game by queuing up mystery clips online. His philosophy? Every bike has a soul, every accessory tells a story, and every ride creates a memory worth keeping.

Max Mills
Parts Associate
616-530-6900
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Max has always believed the best roads are the ones less traveled. A lifelong motorcycle enthusiast, he’s been exploring two wheels since he was old enough to twist a throttle. His current ride, a 2025 BMW R1300GS Adventure, is more than just a motorcycle — it’s his passport to discovery. Max says the GS reminds him that comfort zones are meant to be left behind. Born and raised in the Midwest, Max grew up tinkering with dirt bikes and chasing gravel roads. That early curiosity turned into a passion for travel, gear, and all things motorcycle. Whether it’s navigating Michigan backroads, camping under the stars, or planning bucket-list routes across the Rockies, Max is happiest with a helmet on and a horizon ahead. Single and fueled by wanderlust, he’s the kind of rider who prefers the scenic detour over the straight shot home. Around the shop, Max is known for his easygoing personality, encyclopedic knowledge of gear, and uncanny ability to help riders find the perfect setup for their own adventures. Customers appreciate that he doesn’t just “sell”—he listens, connects, and shares real-world experience that helps every rider feel confident on their journey. When he’s not riding or working, you’ll probably find Max experimenting with campfire recipes, perfecting his packing system, or mapping out his next great ride. His motto? Life’s an adventure—don’t let it pass you by.

Anton Hoffman
Parts Associate
616-530-6900
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Anton is the kind of rider who doesn’t just hit the road—he owns it. Married with two children and originally from South Africa, Anton has done it all: raced, traveled, rebuilt, and explored on two wheels in almost every corner of the globe. From scorching desert tracks to icy mountain passes, he’s ridden it all and survived to tell the tale. At the shop, Anton brings that fearless attitude to everything he does. He’s a mentor, a problem-solver, and someone who takes no prisoners when it comes to performance, safety, or getting a job done right. Customers and colleagues alike respect his honesty, his skill, and his uncanny ability to size up any bike, route, or situation with lightning speed. Off the clock, Anton is always chasing the next challenge—whether it’s plotting a long-distance adventure, fine-tuning a bike for peak performance, or sharing stories from his globe-spanning riding life with his kids. He’s a man who believes the road teaches more than any classroom ever could, and he lives by the philosophy: Ride hard, ride smart, and leave nothing undone.

Gary Pothoff
Everything
616-530-6900

Gary joined the team in the early 2000s, turning what he calls his “retirement gig” into a way to stay connected to the motorcycle world every day. A lifelong rider, Gary has logged countless miles on his beloved BMW R1100RT—riding it from new to nearly 250,000 miles. His dedication to the bike is a testament not only to its durability but also to his love of the open road. Known around the shop for his calm expertise and practical approach, Gary has seen it all: long-distance tours, maintenance challenges, and every kind of rider question imaginable. Customers enjoy talking bikes with him, knowing he’ll share honest, experienced advice every time. Off the clock, Gary continues to chase horizons, often planning long rides that test his skill, endurance, and love of adventure. He has a quiet tradition of photographing his R1100RT at the end of every long ride, creating a visual log of the journey that stretches back decades. His philosophy is simple: A motorcycle is more than a machine—it’s a passport to freedom, friendship, and a lifetime of stories.

Andrea Chappell
General Manager
(616) 530-6900
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Andrea leads the shop with energy, expertise, and a genuine love for motorcycles. Married with two children, she balances family life with her role as owner and GM, setting the tone for a team that thrives on passion, professionalism, and the thrill of the ride. An avid rider herself, Andrea is often seen on her 2023 BMW F800R, whether it’s tearing up the track during track days, logging long-distance adventures, or tackling rugged dual-sport trails. Her hands-on riding experience gives her unique insight into every bike, accessory, and piece of gear, allowing her to connect with riders at every level—from first-time owners to seasoned adventurers. Andrea’s leadership style is fueled by enthusiasm, curiosity, and a belief that motorcycles aren’t just machines—they’re gateways to freedom, adventure, and connection. She encourages her team and customers alike to embrace the road, challenge themselves, and never stop learning. Off the clock, Andrea can often be found planning her next big ride, swapping stories with fellow riders, or experimenting with new riding techniques. She has a quirky habit of marking each new adventure by taking a photo of her F800R in front of something unexpected—a mural, a quirky sign, or even a random farm animal she encounters on the road. Her philosophy is simple: Ride with passion, lead with heart, and always make room for adventure.

Armando Arroyo
Sales Manager
616-530-6900
E-mail Armando Arroyo

Armando may be newer to the BMW world, but his enthusiasm for motorcycles is anything but rookie. A committed partner and young professional with his whole life ahead of him, he brings energy, curiosity, and a fresh perspective to the sales floor. Known for his approachable personality, Armando thrives on helping riders find the bike, gear, or accessory that perfectly fits their lifestyle. While he’s still learning the ins and outs of the BMW brand, his genuine excitement and willingness to dive in make every interaction engaging and informative. Off the clock, Armando is always looking for new ways to experience motorcycles—whether it’s catching a local ride, attending an event, or learning from seasoned riders on the team. He’s the kind of salesperson who believes in connecting with people, sharing the thrill of the ride, and helping others take the first step toward their own motorcycle adventures. A subtle quirk: Armando has a habit of mentally imagining each bike on the lot in epic adventure scenarios, which helps him match customers with the perfect ride—even if it’s just in his head first. His philosophy: Stay curious, stay excited, and never stop chasing the ride.

Carey Dieleman
Sales Associate
616-530-6900
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Carey brings energy, expertise, and a deep love of motorcycles to the sales floor. A mother of four—ranging from teens to grown children—she knows how to juggle life, family, and her passion for riding with style and grace. As a certified MSF instructor, Carey doesn’t just ride—she teaches riders how to do it safely, confidently, and with maximum fun. She’s a dual-sport extraordinaire, equally at home tackling rugged trails, exploring backcountry roads, or navigating city streets with precision and ease. Her real-world riding experience gives her unmatched insight into what riders need from their bikes, gear, and accessories. Known for her approachable personality and ability to connect with riders of all skill levels, Carey makes it easy for customers to find the perfect bike or gear for their own adventures. Off the clock, you’ll often find her exploring new trails, testing dual-sport setups, or sharing tips with her students and friends. She has a playful habit of keeping a small “trail log” of the funniest or most unexpected things she encounters on rides—from goats blocking a path to sudden mud puddles—so every ride comes with a story. Carey’s philosophy is simple: Ride hard, ride smart, and always make room for adventure—because every trail has a story waiting to be told.

Karl Hosten
Finance and Insurance
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Karl has spent his entire career in the dealership world—so long, in fact, it sometimes feels like he’s been selling cars and motorcycles for 100 years. His decades of experience bring unmatched knowledge, professionalism, and a calm, steady presence to the F&I process, helping customers navigate financing and insurance with confidence. Outside the office, Karl is known for his love of cigars and his eye for photography. Whether capturing the perfect sunset over a scenic ride, snapping shots of classic motorcycles, or documenting dealership events, his photos reveal a keen attention to detail and a passion for storytelling through imagery. He has a quirky habit of photographing unusual objects he finds on rides—like vintage signs, quirky roadside sculptures, or even creatively stacked rocks—turning everyday moments into small works of art. Karl combines his extensive dealership experience with a personal touch, making every interaction both professional and personable. Customers appreciate his ability to explain the fine print clearly, answer questions patiently, and add a bit of humor and warmth to the process. Karl’s philosophy is simple: Experience matters, attention to detail counts, and life’s better when you take time to enjoy the little moments—preferably with a good cigar and a camera in hand.

Ashley Klaasen
Bookkeeper
E-mail Ashley Klaasen

Ashley is a dedicated mom of four, and her days are currently filled with carpools, practices, and cheering from the sidelines. Though she hasn’t been on a bike lately—thanks to being elbow-deep in kids’ sports—her love for motorcycles has never faded, and she still enjoys sharing that passion with the team and customers. Known for her warm, approachable personality, Ashley brings organization, energy, and a sense of humor to everything she does at the shop. She’s the kind of person who remembers every detail, whether it’s a customer’s favorite bike or a teammate’s preferred coffee order, and she makes everyone feel welcome. Even if her riding days are on pause, Ashley keeps her enthusiasm alive by staying involved in the motorcycle community, learning about gear, and planning for the day she can hit the road again. Her philosophy is simple: Family comes first, but there’s always a motorcycle waiting in the garage for the next adventure.

Blane Kamp
Owner - Retired
(616) 530-6900

Blane is the visionary who started the dealership, turning a passion for motorcycles into a community hub for riders of all levels. Now retired, he spends his days enjoying the freedom he helped create for others, whether that’s taking leisurely rides, visiting with longtime friends and customers, or simply soaking in the joy of life on two wheels. Known for his wisdom, generosity, and love of motorcycles, Blane’s influence is still felt throughout the shop. His dedication to quality, customer service, and fostering a welcoming environment set the tone for the team that continues to carry his legacy forward. Even in retirement, Blane stays connected to the motorcycle world—often sharing stories from his earliest rides, swapping tips with the team, or quietly keeping an eye on the latest models. His philosophy is simple: Ride when you can, share what you know, and always enjoy the journey.